In today’s digital world, it is extremely important to have a mobile application for every business no matter what kind of industry or sector you are into. As we all know, the global mobile market is becoming more and more competitive, to make sure that you are always connected with your target audiences, you need to be very specific about the approach being followed for a mobile application development.
In order to create an effective mobile application, you need to follow a step-by-step process. So, today, in this post, we have summarised 10 steps to build a super successful mobile app that will truly enhance your online presence.
Step 1: Define the purpose of your mobile application
For your mobile application to be successful or loved by your audience, you first need to make sure that there is a purpose behind the existence of your mobile application.
In simple words, you need to keep two things in mind:
Identify a problem that can be resolved by your mobile app
Deciding the important features and functionalities of your app
Your mobile app should provide your customers tangible advantages which include minimizing expenses via productivity advancements, new revenue or enhancing the customer experience.
Step 2: Identify your target audiences, mobile platforms and devices, and revenue model
Before finalizing anything, you need to have a clear-cut idea about three specific aspects of your mobile app.
Who are your target audiences?
In order to build an effective mobile app, you first need to figure out who your target audiences. Having a clear-cut idea about whom you are targeting will improve the odds of success of your mobile app.
What mobile platforms and devices mobile app will support?
There are too many smart devices that people across the globe by using. So based on the factors such as hardware performance, battery life, etc., you need to select what platforms and devices your app will seamlessly run.
What will be your revenue model?
The mobile app market is increasing like never before. To take leverage of this element, you need to choose an appropriate method in accordance with your mobile app. In fact, there are various methods of generating revenue from a mobile app which includes in-app purchases, paid promotions, subscriptions, and a lot of others.
You can try a combination of these techniques to generate revenue. In fact, at this point, you also have to find out about how much money you want to spend on your mobile application keeping the development, marketing, and eventual release of your application aside.
Step 3: Design your mobile app
Designing your mobile app will be another essential factor that will be accountable for the success of your app in the market. You can either hire a freelance developer or an in-house team depending on your budget.
User interface design, multi-touch gestures for touch-enabled smart devices, and call-to-action buttons are some of the important factors that you should concentrate on. The user interface has a bigger role to play in the success of a mobile application as it creates an instant impact in the user’s mind.
Step 4: Native, web, or hybrid
Choosing the right approach to building a mobile app is essential.
Usually, native mobile apps offer the best user experience but at the same time, they require more time and money. Of course, mobile app developers who have skill and expertise can provide you the best native mobile app.
Web apps are quicker and cheaper to build and can run on multiple platforms. When compared to native mobile apps, these are less powerful.
Now in this approach, the developer writes the code using native language and access native APIs to create feature rich and fully functional mobile app.
Step 5: Develop a prototype
Once you are done with finalizing the approach, it is now time to develop a prototype. It is the process of converting your idea into an app with some basic functionalities. Also, the prototype will make it simpler for you to sell your app idea to prospective buyers who can actually see and experience the app instead of just imagining.
Step 6: Get the best beta testers
Beta testing is a highly important step as you will know what kind of improvements you need to make in the mobile app before making it live. It enhances your visibility in Play Store and App Store.
Define target audience
It is essential to identify who your target audiences are as it will let you get the right beta testers onboard.
Before beta testing your mobile application on various platforms, you first need to test your app on all the major smartphones or devices which will help you in eliminating device specific errors.
Beta testing is one of the best ways to get a true feedback from your target audiences. It offers you an excellent chance to further learn more about your target audiences and their requirements.
Step 8: Release your mobile app
Releasing a mobile app certainly needs a proposal, schedule, and control of the movement of releases on various platforms to test in a live environment. One of the biggest objectives of deployment management is to make sure that integrity of the live environment is safe and the right elements are released.
Step 9: Learn the metrics
You need to gather accurate metrics regarding your mobile app. You need to keep tabs on currently how many users are using the app, how many uses increased from day to day or week to week, etc.
Step 10: Market your app
Now, this stuff doesn’t exactly fall under the topic of how to create a mobile app. But it is just as important as any other step. You need to do a good research on how well you can market your app and the tips and tricks to effectively market your mobile app. There are lots of articles available online on the same topics. So Google well.
VironIT, a web and mobile app development company, can help you with your mobile app development for your iPhone app, Hybrid App, or Android App development. Get in touch with us today to get started.